Upstock
About
Simplify hospo wholesale orders & grow your business
Upstock is a digital marketplace for wholesale buyers and suppliers. It’s used by thousands of top restaurants, cafes, bars and grocery markets – along with all of their suppliers.
It’s where buyers easily find and order the best selection of amazing wholesale goods – and where suppliers sell to the largest audience of buyers. Upstock simplifies supply chain logistics, significantly reducing costs, waste and hassles. Upstock is made by the team who created Xero.
- Location
- Remote
- Website
- Visit website
- Founded
- 2019
- Employees
- 11-50
- Industry
- Hospitality
- Funding stage
- Seed
Culture
Our space
Working with us
Values
Seek joy and purpose
That is the true definition of success. Enjoy the journey, follow your instincts and dreams. Your ultimate job is to make your job the best, most inspiring, rewarding, enjoyable job of your life. When that happens, our entire customer experience is infused with joy and purpose.
Redefine success
There is no “right” answer to any problem. There are infinite ways to succeed – be curious, creative and resourceful. We seek diverse people and ideas that expand and challenge our thinking, to inspire new ways of doing things. We share our insights to show each other what’s possible.
Use magic
Ultimately customers want one magic button that does everything for them, with just one tap. Our job is to make technology invisible so the only thing left is an experience so simple and obvious it seems magical.
Create value, to earn value
Financial growth is essential for success and can be achieved on a very large scale, but to achieve that we will never violate our basic principles of dignity, respect, integrity, decency, fairness and kindness. Money is the reward for creating value in people’s lives, it should never come from exploiting people.
Simply extraordinary
Our platform enables customers to simplify their lives and grow their businesses. It also enables waste minimisation, sustainable production and transport reduction – at scale. We use minimal resources to create extraordinary results.
We look after each other
We're all humans with emotional needs, idiosyncrasies and imperfections. Be kind to everyone, including yourself. Pace yourself, it's a long road with lots of twists and turns. We assist you with mentors, coaches and counselling.